This page displays one of MarketingTrendTracker’s many current trends.

Microsoft Woos Marketers With 'Teams' Chat-Based Workspace

Trend Summary: Microsoft puts 'Teams' chat-based workspace inside Office 365.


Can Microsoft play catch-up in the collaboration space with it's latest baby Teams? Given that the IT titan currently boasts 85 million commercial users of Office 365 the answer is a resounding ...

... YES! 

According to Forbes.com writer Adrian Bridgwater, collaboration is becoming more complex, more connected and (some might argue) more convoluted.

Moreover, says Bridgewater, collaboration is definitely also becoming more custom-tuned and 'composable'.

"Where we used to use meetings or perhaps even phone calls (remember phone calls?) and emails to organise group events and work, we now use software-based tools to co-ordinate tasks by department, by employee and by project".

Posits Bridgewater: "This new way of workflow-driven working is reflected in what Microsoft is doing with Office 365. As we know, Office used to be a CD-ROM, a piece of software, a suite of applications (Word, Excel, etc). But a couple of years ago Microsoft started describing Office as a complete platform in its own right i.e substantial enough to build other smaller applications to function on top.

Read the original unabridged Forbes.com article.

[Estimated timeframe:Q1 2017]

All data sources are attributed with links to the original insight. The insight is then summarised and, where appropriate, enhanced with additional information.

... YES! 

According to Forbes.com writer Adrian Bridgwater, collaboration is becoming more complex, more connected and (some might argue) more convoluted.

Moreover, says Bridgewater, collaboration is definitely also becoming more custom-tuned and 'composable'.

"Where we used to use meetings or perhaps even phone calls (remember phone calls?) and emails to organise group events and work, we now use software-based tools to co-ordinate tasks by department, by employee and by project".

Posits Bridgewater: "This new way of workflow-driven working is reflected in what Microsoft is doing with Office 365. As we know, Office used to be a CD-ROM, a piece of software, a suite of applications (Word, Excel, etc). But a couple of years ago Microsoft started describing Office as a complete platform in its own right i.e substantial enough to build other smaller applications to function on top.

Read the original unabridged Forbes.com article.

[Estimated timeframe:Q1 2017]

All data sources are attributed with links to the original insight. The insight is then summarised and, where appropriate, enhanced with additional information.

Source: Forbes.com
MTT insight URL: https://www.marketingtrendtracker.com/article.aspx?id=7104